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SAN FRANCISCO, CA -- (Marketwired) -- 05/05/15 -- Birst, the global leader in Cloud BI and Analytics, today announced the launch of Birst 5X, unveiling an Adaptive User Experience that transforms how people work with data. Birst 5X is a new approach in BI. The Company re-designed the analytic experience to fit today's demanding workplaces, planning for a "people in" vs. "pushing tools out" approach. Continuing Birst's 2-tier Analytics Technology, Birst 5X delivers an experience where every consumer becomes a producer, analytics adapts to your modern mobile workstyle, and each person can use their existing analytic tools.

Birst 5X adapts to each person's unique style for working with data, without fitting people into rigid user roles that stifle curiosity and creativity. The Birst 5X Adaptive User Experience includes updates to Birst Dashboards and Visual Discovery Capabilities, an enhanced Birst Mobile experience (including offline analytics), and introduces an Open Client Interface that enables people to continue with their preferred front-end tool, such as Tableau, Microsoft Excel or R, and to analyze a trusted source of data in Birst's User Data Tier.

To ensure success in today's analytics landscape, organizations must bring together centralized and decentralized teams to collaborate. This major shift enables centralized BI/IT teams to collaborate with user-led decentralized teams and recognizes that people require different ways of working with data. For instance, a marketing executive who regularly monitors her business using dashboards may also need to switch to a visual discovery environment to ask follow-up questions. Or, perhaps a data analyst that primarily uses data discovery to explore information may need to rely on operational dashboards.

In addition, organizations often support a variety of analytical tools, further complicating each situation. Allowing people to use existing analytic tools on top of a complete and trusted source of data (Birst's User Data Tier) is essential to enabling a 2-tier analytics model that delivers agility with governance. Furthermore, having a BI solution that adapts to a person's mobile workstyle so that key business insights are available anywhere and anytime is what sets Birst 5X apart from the competition.

"Elekta is pioneering significant innovations and clinical solutions for treating cancer and brain disorders. We are committed to delivering the best possible treatments and we do so by bringing together data analytics and patient care. Birst 5X helps us deliver on this commitment," said Mike Bozek, VP of Business Line Management for Cancer Care Solutions at Elekta. "Birst allows us to create a single source of truth around clinical, financial and operational data, so health care providers can make more informed decisions around the quality of care, operations and business practices. Birst's unique approach to data analytics enables providers to access these insights on the go, in whatever format they are comfortable with. This is business intelligence that makes a difference in people's lives."

The Adaptive User Experience in Birst 5X:

• Turns every information consumer into an information producer: In contrast with other solutions that offer different products and interfaces, Birst 5X delivers an integrated experience that breaks down the walls between dashboards and visual discovery, enabling people to seamlessly transition between modes so they can both produce and consume insights.
• Adapts to the mobile workstyle: An enhanced mobile experience that includes support for disconnected analysis gives users access to business critical information anytime, anywhere, and gives people the ability to interact with live data with or without network connectivity. Birst 5X supports "responsive design," which adjusts the presentation of the content depending on the form factor. A "build once, deploy anywhere" model eliminates the need to develop multiple copies of a dashboard in order to view it on different devices.
• Fits your current experience: A new Open Client Interface in Birst 5X extends a company's existing business ecosystem. The Open Client Interface enables people that have already adopted another front-end tool, such as Microsoft Excel, Tableau or R, to use their product of choice with Birst, giving them a trusted source of data to work with and delivers self-service without sacrificing governance.

"Birst is continuing to pioneer a 2-tier approach to BI and analytics. With Birst 5X we are rethinking the user experience by focusing on how people interact with data instead of putting them in a rigid user role," said Junaid Saiyed, VP Product Management and Engineering, Birst. "Birst 5X gives people an agile experience that adapts to their workstyle, whether they need operational dashboards or visual discovery, in the office or on the road, and all against a trusted source of truth."

To learn more about Birst 5X and the Adaptive User Experience, please join us for an upcoming webinar featuring Mike Bozek, VP of Business Line Management for Cancer Care Solutions at Elekta.

About Birst
Birst is the global leader in Cloud BI and Analytics. The company helps organizations make thousands of decisions better, every day, for every person. Birst's patented 2-tier Data Technology and comprehensive BI platform sits on top of all of your data, to unify, refine and embed data consistently into every individual decision -- up and down the org chart. Thousands of the most demanding businesses trust Birst Cloud BI to make metric-driven business execution a reality. Learn more at www.birst.com and join the conversation @birstbi.